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Sequoia Capital Standard Pitch Deck

The industry-standard pitch deck outline recommended by Sequoia Capital for startups seeking venture funding.

📋 Template
**Slide 1: Company Purpose**
Define your company in a single declarative sentence.

**Slide 2: Problem**
Describe the pain of your customer. How is this addressed today and what are the shortcomings to current solutions?

**Slide 3: Solution**
Explain your breakthrough. Why is it vastly better?

**Slide 4: Why Now?**
What shifts in technology or the market make your solution possible or necessary today?

**Slide 5: Market Size**
Identify your customer and the market. Calculate your TAM, SAM, and SOM.

**Slide 6: Competition**
List competitors. Explain why you are better.

**Slide 7: Product**
Show, don't tell. Product screenshots, architecture, or a link to a working demo.

**Slide 8: Business Model**
How do you make money? Pricing, account size, lifetime value, and customer acquisition channels.

**Slide 9: Team**
Highlight core team members, their past successes, and why they are uniquely suited to solve this problem.

**Slide 10: Financials & Ask**
P&L, unit economics, current cap table. State the amount you are raising and timeline/milestones the funding will achieve.

💡 Pro Tip

Sequoia emphasizes clarity over complexity. If your 'Company Purpose' slide cannot be understood by a smart high schooler, it needs to be rewritten.

📌 When to Use This Template

Fundraising, Startup Pitches

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