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PR/Journalist Pitch Email

Short, data-driven email to get press coverage from journalists.

📋 Template
Subject: Exclusive Data: How [Topic] is changing in 2026

Hi [Journalist Name],

I loved your recent piece on [Their recent article topic]—especially your point about [Specific detail].

I’m reaching out because my team at [Your Company] just finished analyzing data from [Sample Size, e.g., 10,000 users / a survey of 500 CEOs] regarding [Niche Topic]. 

Some surprising findings that might interest your readers at [Publication Name]:
- [Stat 1: e.g., 65% of X said Y]
- [Stat 2: e.g., The average cost of Z dropped by half]
- [Stat 3: Counter-intuitive or shocking stat]

I’ve attached the full embargoed report. I can also make our CEO available for a 10-minute phone interview on [Date] if you're interested in covering this.

Best,
[Your Name]

💡 Pro Tip

Journalists receive hundreds of pitches a day. Only pitch them if you have proprietary data, a contrarian opinion, or an exclusive interview. Fluff gets deleted instantly.

📌 When to Use This Template

Public Relations, Startups

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