Press Release Template
Announce company news in standard press release format.
📋 Template
FOR IMMEDIATE RELEASE [HEADLINE — Present Tense, Active Voice] [Subheadline with additional context] [City, State] — [Date] — [Company Name], [one-line company description], today announced [what you're announcing]. [PARAGRAPH 1 — The News] [What happened, why it matters, key details. Answer: Who, What, When, Where, Why] [PARAGRAPH 2 — Context/Background] [Why this matters in the broader industry context. Include a relevant statistic.] [QUOTE] "[Quote from founder/CEO about what this means]," said [Name], [Title] of [Company]. "[Second sentence of quote about future/vision]." [PARAGRAPH 3 — Details] [Additional details, features, availability, pricing] [PARAGRAPH 4 — Call to Action] [Where people can learn more, try the product, or get involved] About [Company Name] [Boilerplate — 2-3 sentences about the company, founded date, mission, key stats] Media Contact: [Name] | [Email] | [Phone] [Company Website] ###
💡 Pro Tip
Most journalists only read the first paragraph — make it count. Include one specific number or statistic. Keep quotes authentic-sounding (not corporate jargon). Send press releases Tuesday-Thursday, 9-10am in the journalist's timezone.
📌 When to Use This Template
For major announcements: product launches, funding rounds, partnerships, milestones, or significant company news.
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